Research

APAC Direct Discovery & Booking Behaviours

Jun 6, 2023

APAC Direct Discovery & Booking Behaviours

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APAC Direct Discovery & Booking Behaviours

33% of Australians consider themselves ‘Special Occasion Diners’ who go out to restaurants largely for special occasions.

4 in 5 Australians discover new restaurants through friends and family referrals.

Over half of Singaporeans use restaurant profiles on social media to discover new restaurants.

62% of Singaporeans said they were more likely to book a reservation directly if they’d previously dined at the restaurant.

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