Marketing Automation
Bring guests back with restaurant marketing software that boosts loyalty.
/ Playbooks & Guides
The Restaurateur’s Guide to Marketing Automation
Drive revenue automatically
Send the right message at the right time with our email marketing software for restaurants. Leverage our library of Automated Emails proven to drive incremental visits and orders — or create your own emails. Either way, you’ll be able to set it, forget it and smile as you watch the results roll in.
Commonly used emails:
Personalized marketing at scale
Unless you’re superhuman, you can’t remember every guest’s favorite dish and don’t have time to send every customer a hand-crafted email every week. That’s where SevenRooms’ hospitality Marketing Automation comes in. We put your marketing efforts on steroids by automating guest profile creation. Our restaurant marketing platform populates each profile with data from on- and off-premise interactions, so you’ll always know a guest’s favorite dishes, how they book, how much they spend and how often they order. Then, we help you flip these favorites into marketing messages to make every guest feel special.
Cross-sell with ease
A fully-integrated front-of-house platform means you get a 360-degree view of your guests, and can use that data to cultivate deeper relationships and more targeted Automated Emails. Promote reservations to your delivery regulars. Promote delivery to guests who’ve only dined on-premise with you. Want to give your big spenders early access to holiday tables? Our restaurant marketing software makes it easy.
Track campaign performance
Be a data-driven marketer with SevenRooms. Our email campaign tracking and real-time performance dashboards give you complete visibility into the performance of every marketing campaign on a channel-by-channel basis. You can easily zero in and double down on what works best.
Track KPIs like:
All the restaurant marketing tools you need to succeed.
At the core of the SevenRooms platform is the world’s best hospitality CRM software for restaurants — but that’s just the beginning. We help you build relationships before guests even enter your space, and we ensure you stay top of mind as you strengthen your connection and bring guests back again and again. The best part: it’s all automated.
Interested in …
CRM & Guest Profiles
360-degree view of your guests across on- and off-premise interactions.
Guest Feedback
Capture feedback fast and first — before it’s posted online.
“Adding SevenRooms preset campaigns to our email marketing strategy has been a huge timesaver for our staff and allows us to treat every one of our guests like a VIP. We love the professional approach of the emails; they’re well thought out and are a good representation of our brand.”
David Haffner, General Manager
Brodeur’s Bistro
Tools & Resources
Blog / April 28, 2021
Blog / May 16, 2023
FAQ
Marketing automation refers to restaurant marketing software that helps operators automate many of the things a marketing team might otherwise do manually. For example, SevenRooms can send targeted emails to specific customer segments on your behalf. SevenRooms’ marketing automation solution is part of our fully integrated digital marketing platform that includes online review aggregation, direct feedback surveys, self-building guest profiles and more.
Yes! SevenRooms is designed to help busy operators do more with less. That means our email marketing automation software can act as your marketing team, sending out highly personalized emails on your behalf, while you focus on what’s happening at the restaurant. Already have a marketing team? Even better. Our system helps your team execute highly advanced, revenue-driving digital campaign strategies, while freeing them up to focus on other brand-building promotions.
SevenRooms’ email marketing software for restaurants is designed to help you increase direct, repeat business. Email campaigns link to your whitelabeled, commission-free reservation and online ordering pages. Plus, we offer proven campaigns that specifically convert guests who previously ordered from a third-party platform to order directly from you the next time.