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SevenRooms Announces Partnership with Point-of-Sale Platform H&L

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Dec 1, 2020

SevenRooms Announces Partnership with Point-of-Sale Platform H&L

The integration will enable Australia hospitality operators to seamlessly integrate data and guest insights across the entire customer journey

SYDNEY (1 DECEMBER 2020) — SevenRooms, a data-driven guest experience platform for the hospitality industry, is delighted to announce a new integration with leading point-of-sale (POS) platform, H&L POS. Connecting two best-in-breed hospitality softwares, the cloud-based integration will seamlessly link H&L POS’s order data with SevenRooms’ comprehensive guest experience platform, enabling venues to gain and leverage deeper guest insights from across the customer journey.

Most notably, the integration will help hospitality operators leverage guest insights to power highly personalised service and automated marketing. Through the partnership, dining, hotel F&B, nightlife and entertainment venues will be able to surface reservation spend and historical purchase data in real-time, using that information to boost revenue and repeat visits through a tailored approach to guest experience.

“We are delighted to partner with H&L POS, an industry-leading platform that shares our mission of helping hospitality venues leverage insightful data to provide meaningful and memorable guest experiences,” said Paul Hadida, General Manager, Australia at SevenRooms. “Through our integrations with best-in-class solutions like H&L POS, we’re enabling venues – big and small, new and established – to glean deeper guest insights, and create and cultivate direct relationships that reward patronage and incentivise loyalty .”

“We’re extremely excited to partner with SevenRooms and bring the power of our integrated platforms to venues across Australia and beyond” added Jeffrey Messud, Managing Director at H&L POS. “Like SevenRooms, we’re passionate about pushing the boundaries of exceptional experience and are committed to delivering reliable and fully integrated hospitality POS systems to support the profitability of our venues. As the industry continues to grow and realise the power of data, we look forward to working with SevenRooms to help venues nationwide continue to set new and exciting standards in Australia’s famous hospitality industry.”

SevenRooms’ software is used by operators in more than 250 cities worldwide to increase revenue and profitability by leveraging approved guest data to build direct relationships, deliver exceptional experiences, and increase repeat business. H&L POS solution is used by over 2,300 venues around Australia, and recently expanded their operations across the USA and EU through their sister companies under Aspire Software.

For more information about SevenRooms and H&L POS and their services, please visit and, respectively.


About SevenRooms
SevenRooms is a fully-integrated, data-driven guest experience platform that helps hospitality operators unlock the full revenue potential of their data. From neighborhood restaurants and bars to international, multi-concept hospitality groups, the end-to-end platform enables operators to build direct guest relationships, deliver exceptional experiences, and, ultimately, bring guests back. Founded in 2011 and venture-backed by Amazon, Comcast Ventures and Providence Strategic Growth, SevenRooms has dining, hotel F&B, nightlife and entertainment clients globally, including: Australian Venue Company, Bloomin’ Brands, MGM Resorts International, Mandarin Oriental Hotel Group, The Cosmopolitan of Las Vegas, Jumeirah Group, Wolfgang Puck, Michael Mina, SkyCity Entertainment Group, Momento Hospitality, sbe, LDV Hospitality, Zuma, Altamarea Group, Major Food Group, AELTC, Chase Hospitality Group, D&D London, Corbin & King, Live Nation and Topgolf. The company was recently included in Inc.’s annual list of Best Workplaces for 2020.

About H&L
H&L has been at the forefront of technology in the hospitality industry for over 30 years, with local staff in each state. The intuitive and customer-centric approach behind their innovative products is why so many venues choose H&L, and why many H&L customers are multi-award winners.

Media Contacts 

Bianca Esmond
Director, Brand Marketing
E: [email protected]

The PR Group
E: [email protected]
M: 0420 935 446

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