CRM & Segmentation
Guest Data: The Key Ingredient for Driving Revenue
Own your customer relationships and unlock new growth opportunities with a powerful hospitality CRM system. Leverage guest data to personalize experiences, drive targeted marketing, and fuel revenue growth with every interaction.
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Tell us a little about yourself and we'll reach out. This form is for restaurants inquiring about working with SevenRooms. Please do not use this form to try to make a reservation.
Actionable guest profiles, built automatically
360° guest profiles built automatically with over 100 unique data points on each of your diners to spice up service and supercharge marketing.
Better understand your guests using Auto-tags & smart segmentation
Instantly build detailed guest profiles that grow with each guest interaction with your brand. Use unlimited tags and customizable Auto-tags to personalize service and marketing.
Use guest data to create targeted marketing and personalized experiences
Quickly find customer subsegments like “big spenders” and “brand champions” to uncover engaged guests and serve them up tailored service and marketing.
“I love the SevenRooms philosophy that it’s our guests, our data. We have over 1 million clients in our CRM database now, and the ability to engage with them before, during, and after every dining experience.”
341K
DIRECT, COMMISSION-FREE COVERS IN 7 MONTHS
£70K
INCREMENTAL REVENUE GENERATED BY AUTOMATED EMAILS
78K
NEW EMAIL ADDRESSES ADDED TO CRM DATABASE
341K
DIRECT, COMMISSION-FREE COVERS IN 7 MONTHS
£70K
INCREMENTAL REVENUE GENERATED BY AUTOMATED EMAILS
78K
NEW EMAIL ADDRESSES ADDED TO CRM DATABASE
“As a company, we really focus on personalising the guest journey on- and offline. SevenRooms gives us the opportunity to do that. We can leverage guest insights and data based on recency, frequency, value and purchase behaviour. And the segmentation that is possible through condition-based auto-tags is a game changer for us in terms of marketing.”
400%
INCREASE IN CUSTOMER DATABASE IN FIRST 5 MONTHS
68%
INCREASE IN EMAIL OPEN RATES
400%
INCREASE IN CUSTOMER DATABASE IN FIRST 5 MONTHS
68%
INCREASE IN EMAIL OPEN RATES
“SevenRooms allows us to learn about our guests before, during and after their experience – and that’s awesome. It’s enabled us to start taking a whole new approach to targeted marketing.”
50%
SAVINGS IN ONLINE MARKETING COSTS
57%
REDUCTION IN RESERVATION TEAM STAG
1M
UNIQUE EMAILS CAPTURED
50%
SAVINGS IN ONLINE MARKETING COSTS
57%
REDUCTION IN RESERVATION TEAM STAG
1M
UNIQUE EMAILS CAPTURED
What Is a Restaurant CRM and How Can It Help Boost Profits?
Armed with a strong marketing strategy and the right tech tools, restaurant operators can work to flip that equation on its head. Enter: the restaurant CRM system.
