Research

US Dining Discovery & Booking Report

Jun 6, 2023

US Dining Discovery & Booking Report

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US Dining Discovery & Booking Report

Download this report for insights into how today’s guests discover new restaurants & book reservations:

61% of Americans use friends, family and coworkers to discover new restaurants.

More than one-third (35%) of Americans will book directly through a restaurant’s website.

Nearly 2 in 3 (61%) Americans believe that making reservations directly with the restaurants, rather than with a third-party reservation platform, is better for the restaurant.

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