Turn everyday reservations into event revenue
Drive more event bookings without extra marketing spend by surfacing private dining rooms and group spaces to guests directly within your reservation and online booking flow.
- Promote private dining to every guest with a custom banner on your reservation booking page
- Position event spaces alongside standard reservations, so guests can choose between dining and private options in one place
- Automatically encourage upgrades by showcasing private rooms and event packages, even when regular tables are available.
- Increase per-event spend with built-in enhancements like drink packages, AV add-ons, corkage, and cake-cutting fees that guests can select during booking
Convert high-intent guests on the spot
Be the first to respond, and the one who gets the booking, with a seamless, self-serve experience that captures high-intent demand before competitors even reply.
- Let guests book in the moment with real-time availability and instant confirmation, no back-and-forth required
- Lead with pricing transparency by showing minimum spends, room fees, service charges and required deposits upfront
- Display full menus directly on the event page so guests can evaluate options without requesting PDFs or emailing your team, creating a more user-friendly interface for modern event bookers.
Never miss a booking
No availability for their exact party size, date, or location? Keep guests booking, or at least in your pipeline, with smart alternatives and built-in fallbacks that protect every revenue opportunity.
- Auto-surface private and semi-private spaces when regular tables aren’t available
- Drive direct bookings across your portfolio with Cross-Promotion and Group Widgets that display real-time availability at other locations
- Instantly show the next available dates and times to keep guests booking instead of bouncing
- Capture every lead, when what they’re looking for isn’t available, by allowing guests to submit an inquiry and share their contact details
Powerful event controls, zero operational chaos
Set up a dialed-in event program that flexes with demand, protects revenue, and runs smoothly—without adding complexity for your team or relying on spreadsheets.
- Automatically optimize minimum spends by day, time, season, space, and party size to maximize peak demand and fill slower shifts
- Dynamically tailor terms, cancellation policies, and packages so guests see only what applies, no confusing fine print or PDFs
- Stay on top of every detail with centralized views, custom statuses, and smart notifications
- Track performance and forecast confidently with reporting on event revenue, booking mix, demand trends, and top-performing spaces
All-in-one platform, total guest visibility
Run everyday dining and private events in one streamlined platform, keeping your team efficient, your spaces full and your best diners recognized and rewarded.
- Maximize every square foot with smart booking windows and release rules that automatically return unbooked event spaces to regular dining—so no room sits idle
- See the full guest story across reservations and events, so regulars who book a PDR get recognized and rewarded
- Market smarter with auto-tags and built-in email marketing tools, turning dining regulars into event bookers—and event hosts into loyal repeat guests
- Simplify operations by running everyday events without the weight of a separate, complex event system
"We're now booking more early-evening parties—5:30, 6 o'clock dinners we weren't capturing before. That's real incremental revenue."
33%
AVERAGE MONTHLY INCREASE IN EVENT BOOKINGS
33%
AVERAGE MONTHLY INCREASE IN EVENT BOOKINGS
"We needed a system that didn't force one rigid set up. One night it's a 40-person corporate dinner, the next it's a 10-person wine room. SevenRooms lets us handle both without the chaos."
30%
YOY GROWTH IN EVENT BOOKINGS
30%
YOY GROWTH IN EVENT BOOKINGS
"Guests are now seeing these rooms right in the widget, checking availability and booking them themselves. They're choosing them like regular tables, and my team doesn't have to do a thing, which is unbelievable."
£34,270
REVENUE GENERATED IN 2 MONTHS
75
NEW EVENT BOOKINGS IN 2 MONTHS
436
NEW COVERS IN 2 MONTHS
£34,270
REVENUE GENERATED IN 2 MONTHS
75
NEW EVENT BOOKINGS IN 2 MONTHS
436
NEW COVERS IN 2 MONTHS
"Now even someone booking a table for two can see that we offer group bookings. It's essentially free advertising. We can display pictures of the space, set menus and minimum spend all on one page. And guests can book themselves."
£63,173
REVENUE GENERATED IN 4 MONTHS
838
NEW GROUP COVERS IN 2 MONTHS
136%
INCREASE IN YOY GROUP BOOKINGS
£63,173
REVENUE GENERATED IN 4 MONTHS
838
NEW GROUP COVERS IN 2 MONTHS
136%
INCREASE IN YOY GROUP BOOKINGS
Front-of-house tools built for busy teams
6 Reasons Why Your Restaurant Event Management Software Is Leaving Money on the Table
Discover why your restaurant event management software could be costing you revenue, and how to streamline bookings, boost conversions and drive more event sales.
