Industry Research

Restaurant Reckoning: Dynamic Diner Report

SevenRooms' Report for Understanding Diners in the New Era of Hospitality

When COVID-19 hit the U.S. in March 2020, hospitality operators had to quickly adapt their businesses, implementing a new playbook overnight for navigating new revenue streams and ever-changing regulations, all with a continued focus on the health and safety of staff and guests. Now, as we enter a new era for hospitality, there are many opportunities ahead as operators embrace technology to help them stay flexible while providing exceptional experiences both on- and off-premise to guests.

SevenRooms’ recently released study, Restaurant Reckoning: Dynamic Diner Report, takes a deeper look at how the global pandemic has changed guest expectations for dining out and ordering in. This report aims to prepare operators to meet and exceed new guest expectations, leveraging four new diner personas to provide exceptional experiences to their guests.

Key Findings Include:

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