Blog / May 4, 2023
SevenRooms Fab Five
Welcome to the SevenRooms Fab Five. Here, we spotlight what some of the most innovative operators in the world are doing to make their businesses stand out from the crowd. Each month, we share inspiring examples of SevenRooms clients leveraging our technology to boost revenue in creative ways.
May 2023 Edition
The Oakville Pump (Ontario, Canada)
A local bar, grill and patio restaurant that sports a large list of draught beers paired with specialty plates, The Oakville Pump is a great spot to grab a bite and catch some live entertainment. Their Event Widget shows the full schedule of Saturday night performances coming up and allows guests to reserve their table ahead of time.
Chef Adrianne’s Vineyard Restaurant & Bar (Miami, Florida)
Have you ever been blindfolded? This is the question that Chef Adrianne’s Vineyard Restaurant & Bar is asking to those who are ready to experience something new. Their Dark Dining experience allows guests to be captivated by sound, smell, touch and taste. This five-course meal, Dark Dining Sea Splendors of Kyushu, is ready to be booked with ease via their Event Widget.
Dolce Riviera (Dallas, Texas)
It’s almost Mother’s Day and there’s no better time to take advantage of specialty dining experiences! Dolce Riviera is offering their All-You-Can-Eat Mother’s Day Brunch, including an omelet station, carving station, free-flowing champagne and other surprises, all beautifully showcased via their Event Widget.
Ascend Prime (Bellevue, Washington)
The iconic excitement and thrill of Churchill Downs awaits guests who are attending Ascend Prime’s inaugural Kentucky Derby Party. In a partnership with Woodford Reserve, this soiree features seasonable bites, exclusive cocktails, as well as a “Best Dressed” Outfit Competition. Guests have all the knowledge they could possibly need thanks to their descriptive Event Widget for the party.
Gibson’s Italia (Chicago, Illinois)
Cross-selling is one of the best ways to use the popularity of one venue to help spread the word of others within your group while keeping reservations within your family of restaurants. Gibson’s Italia is making sure to spread the love with their usage of the Cross-Selling Widget to offer guests a wider array of booking choices at both their restaurant and at their sister properties.
Sushi Samba (London, England)
One of the best (and easiest) ways a restaurant can drive additional revenue is through the selling of unique dining experiences during the reservation-making process. Sushi Samba understands this and offers their £100 per person “Taste Of Samba” tasting menu as an option during the reservation process on their Reservation Widget.
Tattu Restaurant (Manchester, England)
Tattu wants you and your mates to party all day at the Tribe of Tattu Brunch. This ultimate brunch party is shown off by their stylish Event Widget which not only gives attendees information about the brunch, but even showcases some of the delicious offerings that await them.
Scorpios Mykonos (Mykonos, Greece)
When choosing where to dine out, the location of a table can be just as important as the culinary offerings to a guest. Where you dine can make all the difference for one’s big night out. Scorpios Mykonos has this covered by allowing guests to select where they want to dine. With a venue encompassing multiple beach areas, a restaurant, live event space, terrace and more, guests can choose where to enjoy their ultimate experience at Scorpios. All of these are selectable from their easy to navigate Reservation Widget
The Grove (Hertfordshire, England)
It’s hard to beat a one-two punch combo like dinner and a movie, and The Grove recognises that. That’s why they’re offering their Dinner and Cinema Packages. Their beautiful usage of the SevenRooms Booking Widget allows guests to reserve based on which movie they’d like to attend as well as choose which location they will dine at prior.
Muse by Tom Aikens (London, England)
An intimate dining experience held inside a converted mews house, Muse by Tom Aikens brings a fine dining experience like no other to London. Thanks to their Upsell Widget during the reservation process, guests can unlock access to a wine pairing for their dinner to make the night even more memorable.
The Gantry (Sydney, Australia)
Celebrate mum with a beautiful waterside dining experience at The Gantry! Their Reservation Widget unlocks a Mother’s Day dining experience featuring complimentary champagne and a 4-course menu for $140 per person.
Chin Chin (Sydney, Australia)
For all who want to learn how to throw a dinner party the Chin Chin way, look no further. Chin Chin, alongside executive Chef Benjamin Cooper, are hosting their Cooking with Cooper series. Guests can book this exclusive offering via Chin Chin’s Event Widget. It’s been so popular that many sessions have sold out!
The W Singapore (Singapore)
Does anything sound quite as good as a Sunday Brunchscape? The W Singapore is inviting all to check out their sleek Event Widget and join in on the fun one of the best brunches across Singapore, featuring access to their WET Pool, a live DJ and more.
The George On Collins (Melbourne, Australia)
Fancy a bite before hitting the theatre? Pop into The George on Collins to take part in their Pre-Theatre Banquet! Their Event Widget makes this special dining option a breeze to book!
Yiasou George (Adelaide, Australia)
With Mother’s Day right around the corner, there’s no better time to do something memorable for mum. Yiasou George & Fulltime Fantasy are providing a beautiful lunch celebrating mum. Their Event Widget gives all the details you need for the perfect booking for mum’s special day. And don’t forget the free Pink Fizz on arrival!
Want to be included in the next Fab Five? Let us know!
April 2023 Edition
John Martin’s (Miami, FL)
What’s better than an interactive whiskey dining experience where you learn the rich history of the featured spirit? Whether you’re a fan of scotch, bourbon or rye, the 5-course pairing menu by John Martin’s in Miami is presented with event details and a seamless guest booking experience through their event widget.
Minibar by José Andrés (Washington D.C)
Chef’s Table experiences are oftentimes a highlight of an individual’s culinary year, and the offerings at José Andrés’ Minibar are no exception. Not only is their main booking widget well-presented and easy to book, they are also featuring wine pairing upgrades within the widget to help drive additional revenue for the restaurant.
Daffodil Mulligan (London, England)
Featuring a modern Irish menu focused on their central charcoal grill & oyster bar, Daffodil Mulligan is a hot spot in London’s Shoreditch. The creative usage of their booking widget allows guests booking larger parties (8+) to unlock a special group dining experience featuring a choice of four different dining menus with different price points and dietary preferences.
Clay’s (London, England)
An interactive indoor clay shooting eatertainment concept, Clay’s is serving up trendy cocktails and small plates with a twist. Their reservation widget offers guests the option to pre-order food and drinks before arrival. Let’s be honest, what’s better than showing up to find cold beer already at your table?
Cabanas at Grande Lakes (Orlando, FL)
Looking to relax in your own private cabana? How about enjoying delicious bites while relaxing on a swim-up daybed or bespoke cabana? With so many options available, Cabanas at Grande Lakes presents a vast variety of options for their guests to select their perfect and preferred experience in a concise Offers directory.
March 2023 Edition
Corrigan’s Mayfair (London, England)
At Chef Richard Corrigan’s eponymous restaurant in London’s Mayfair district, guests can enjoy front-row seats to watch the culinary team at work. By making it possible for guests to reserve their Kitchen Library private dining room directly from their booking widget, the team saves valuable time on administrative work.
Mango’s Tropical Café (Miami, FL)
Restaurants, dance clubs and live music destinations, these Florida venues utilize SevenRooms’ Events widget to drive meaningful prepaid revenue, including birthday packages priced at up to $1,600 on weekends. Read our latest case study to learn how Mango’s is also using SevenRooms Email Marketing to send custom communications to guests and easily track their performance.
Andonis Café & Bar (Brisbane, Australia)
This group of Brisbane brunch spots welcomes an international clientele. To facilitate better communication with every guest, they have configured their reservation widget so that guests can complete the booking flow in nine different languages. Learn how they first turned to SevenRooms to boost reservations on their slower days and times, achieving an impressive 80x ROI in the process.
The Buffet at Wynn (Las Vegas, NV)
Between the all-you-can-eat meal tickets and Endless Pour drink packages, there are plenty of ways to indulge at this popular venue inside the Wynn luxury hotel and casino. A longtime SevenRooms partner, The Buffet has leveraged Upgrades to generate millions of dollars in prepaid revenue.
The Pump Room (Bath, England)
This historic Bath tea house has been around for over two centuries, long enough that Jane Austen and Charles Dickens were once among its regular patrons. These days, guests can soak up some of this history with afternoon tea followed by a tour of the adjacent Roman Baths, just one of the unique experiences on offer.
Yona Beach Club (Phuket, Thailand)
Located just off the shore of Patong, the main tourist town on the west coast of Phuket, this floating beach club boasts 360° views, two infinity pools and nearly 13,000 ft2 of space to roam. The team leverages SevenRooms’ Offers directory to give guests the ability to book day passes, sea beds and cabana packages from a unified landing page.
Heuchelberger Warte (Leingarten, Germany)
This German winery and restaurant is a popular choice for weddings and other big parties in the warmer months, but come wintertime, things get cozier with fireside fondue dinners. Thanks to the ability to customize the guest-facing language with SevenRooms, they are able to promote these special experiences to locals and English-speaking visitors alike.
The Ritz Restaurant (London, England)
Guests booking breakfast, lunch or dinner at this Michelin-starred hotel restaurant have the flexibility to shape their own dining experience to fit any occasion. From multi-course tasting menus to ornate celebration cakes, an array of optional reservation upgrades drives meaningful prepaid revenue for The Ritz and gets guests excited before they’ve even stepped in the door.
Scampi (New York, NY)
At this seafood-focused, southern Italian spot in Manhattan’s Chelsea neighborhood, the team utilizes SevenRooms Offers to promote holiday dinners and other special events all year long. Whether boosting business during slower times with pre- or post-theater menus, or managing the swell of demand on Valentine’s Day, these direct, commission-free bookings help grow their CRM database.
Clays (London, England)
An interactive simulation of clay target shooting keeps guests entertained at this London bar. And just as this virtual experience is meant to be shared, so are food and drink packages. Upsells like buckets of beers, large format cocktails and charcuterie platters are all available for pre-purchase, facilitating higher average guest spend and a healthy bottom line for the venue.
Arbory Afloat (Melbourne, Australia)
Transporting guests from the banks of Melbourne’s Yarra River to Spanish island destinations like Ibiza and Mallorca, this beach club-style venue is known for top-tier tapas and cocktails. Using SevenRooms’ offers directory, the team is able to facilitate table reservations, daybed & cabana bookings, group dining packages and more from a centralized landing page.
Maple & Ash (Chicago, IL)
Chicago’s aptly-named What If Syndicate continues to explore the enormous possibilities within our platform. In addition to utilizing our cross-selling widget to allow different seating areas to be booked at flagship steakhouse Maple & Ash, a thoughtful free upgrade allows guests to receive personalized menus for birthdays, anniversaries and other special occasions.
Comuna Cantina (Brisbane, Australia)
Every day is a fiesta at this Latin street food-inspired venue in Brisbane. With so many large parties choosing to get in on the celebration, the team needed a way to make group bookings quick and easy. Thanks to SevenRooms, they are now able to field these requests directly through an embedded form on their homepage.
Tate Dining Room (Hong Kong)
Chef-Owner Vicky Lau’s fine dining destination earned its second Michelin star in 2021, denoting it as “worth a detour,” according to the prestigious guide. It’s the small, thoughtful touches here that make the restaurant so special—right down to the boxes of financiers and intricate celebration cakes that guests can purchase in advance and take home after their meal.
Jensens (Sydney, Australia)
From popular holidays to events like the annual Melbourne Cup horse race, this modern Australian restaurant creates special menus on notable dates throughout the year. The best part? Using SevenRooms Offers to merchandize these unique experiences in one place, they are able to boost advance bookings, securing reservations with a credit card hold.
Lone Mountain Ranch (Big Sky, Montana)
Open since 1915, this historic ranch in Yellowstone Park features guest lodging and an on-site restaurant. Each winter, guests can leave their snow boots at home and take a horse-drawn sleigh ride to dinner instead. This immersive experience brings with it a flurry of prepaid revenue—over $1.5M to date!
Park Chinois (London, England)
This opulent Chinese restaurant in London’s Mayfair neighborhood is meant to evoke 1930s Shanghai. Every weekend, they transport guests there with performances from dancers, singers, cabaret performers and live DJs during their three-course, Champagne-fueled Shanghai Brunch.
Maple & Ash (Scottsdale, AZ)
This month, Chicago-based hospitality group What If Syndicate makes it snow in the desert at the Arizona outpost of their Maple & Ash steakhouse. White truffle flurries are forecasted for every dish in an extravagant four-course dinner decked out with caviar, Wagyu beef and Champagne pours from partner Moët Hennessy.
Supernormal (Melbourne, Australia)
At this Asian-inspired Melbourne mainstay, Chef Andrew McConnell and team encourage their guests to get festive all year long with their signature chocolate-and-hazelnut Celebration Cakes. Crowned with edible gold leaf and feeding up to ten people, the prepaid upgrade is a value-add for both guests and the restaurant.
La Mar by Gastón Acurio (Miami, FL)
Who needs continental breakfast when Miami’s luxurious Mandarin Oriental offers a world-class brunch instead? Seated on a terrace overlooking Biscayne Bay and the city skyline, guests at Peruvian-inspired La Mar can bask in the sun while roaming hot and cold food stations, enjoying tableside preparations or digging into a colorful array of ceviches.
Searcys Helix Restaurant at the Gherkin (London, England)
Perched on the top floor of an iconic London skyscraper, this contemporary British restaurant could teach a graduate course on effectively merchandising unique experiences. This month, they generously share the podium with a clothing brand called Deploy, co-hosting a sustainable fashion masterclass dinner that starts with Champagne on arrival.
Nobu at Crown Melbourne (Melbourne, Australia)
Nobu’s world-famous Peruvian-Japanese fusion is always a winning bet for patrons of the Crown Melbourne resort and casino. Thanks to the restaurant’s clever use of our white-labeled booking solution, high rollers can also book a private dining room directly via their reservation widget. A minimum $2,000 AUD (~$1,280 USD) buy-in helps the team up the ante on guest spend.
Le Normandie by Alain Roux (Bangkok, Thailand)
Take one stunning view of Bangkok’s Chao Phraya River, add two Michelin stars and garnish with a dozen roses, macarons or handmade chocolates to take home after one of Chef Alain Roux’s luxurious tasting menus. It all adds up to drive meaningful prepaid revenue for the restaurant and create unforgettable experiences for their guests.
Kin Toh by Azulik (Tulum, Mexico)
This eco-resort is one of the most sought-after destinations in the entire Caribbean, and its treehouse restaurant set in the Mayan jungle is among the most unique dining locales on the planet. By enforcing a reservation deposit of $1,000 MXN (~$50 USD) per person, the team is able to curb no-shows and late cancellations, making sure they aren’t left with an empty nest.
Refinery Rooftop (New York, NY)
The savviest operators know that it’s never too early to start planning a proper New Year’s Eve celebration. At this popular Manhattan rooftop bar, rowdy revelers will be able to ring in 2023 with party packages up to $350pp that include bottle service, hors d’oeuvres, DJ sets, a live feed of the Times Square ball drop and a Champagne toast at midnight.
Four Corners (Chicago, IL)
Twenty-one may be the legal drinking age in the US, but measured in hospitality years, it’s more akin to a bicentennial. This Windy City-based group will commemorate this milestone anniversary with a good old-fashioned pub crawl between a handful of their twelve venues. Big cheers to our friends at Four Corners.
The Duck & The Peach (Washington, D.C.)
Cross-selling is a great way to redistribute surplus demand at one venue to others within your group, keeping more bookings “in the family.” This Capitol Hill New American restaurant has customized the language in their white-labeled reservation widget to both inform guests about—and drive guests to—their adjacent cocktail bar.
The Garden (Las Vegas, NV)
Our hospitality partners are always only a few clicks away from creating and marketing special experiences, and this intimate LGBTQ bar and lounge in the Las Vegas Arts District has taken full advantage. With their events widget configured to sell tickets to drag bingo, bottomless brunch and more, The Garden is driving prepaid revenue by day and by night.
Yolan at The Joseph (Nashville, TN)
At this Marriott property in Nashville’s vibrant SoBro neighborhood, this Italian fine-dining concept offers premium F&B experiences to match the luxurious hotel digs. Swankiest among them is a kitchen table where Michelin-starred chef Tony Montuano’s team will craft a bespoke tasting menu with premium wine pairings for $467 per person.
Boulevard Pool at The Cosmopolitan (Las Vegas, NV)
Summer may technically be over, but the daybeds, cabanas and private terraces at this Vegas rooftop pool are always in season. While these reservations come with substantial minimum spends, deal-seekers can also choose to kick off their weekend by adding themselves to the free guest list for the hotel’s famous Sunset Cocktail Hour.
Pagoda Chinese Restaurant (Bangkok, Thailand)
To celebrate this year’s Mid-Autumn Festival, Pagoda Chinese Restaurant at Bangkok’s Marriott Marquis Queen’s Park is leveraging SevenRooms’ white-labeled event widget to process pickup orders for handcrafted mooncakes in an array of flavors. With gift boxes ranging from ฿199 to ฿1,888 (approx. $5–$52 USD), the venue is driving meaningful incremental revenue in the weeks leading up to the holiday.
Beach Plum Farm (West Cape May, NJ)
Established in 2008, Beach Plum Farm is a 62-acre working farm with a market, restaurant and guest cottages. Turning to SevenRooms to help merchandise unique offerings across the property, they promote experiences ranging including flower arranging courses, archery classes and farm-to-table dinners, all from a single unified landing page.
Aura Skypool Lounge at The Palm Jumeirah (Dubai, UAE)
Perched 200m in the air above Dubai, Aura Skypool Lounge is the world’s highest 360° infinity pool. Their thoughtfully configured reservation widget—complete with descriptions, photos, and policies for each of the different seating options—makes their prepaid revenue climb even higher.
Hutong (New York, NY)
Northern Chinese fine dining concept Hutong offers just 5 nightly reservations for its “Flaming Duck”—a theatrical tableside presentation of their Peking duck. Feeding up to 6 people and costing $125, this offers a great example of pre-selling limited-availability or large-format menu items.
MONO by Ricardo Chaneton (Hong Kong)
The team at Latin American chef’s counter, Mono, uses SevenRooms’ offers directory to allow guests to choose between different tasting menu options at lunch and dinner. By requiring reservation deposits upfront, they are also able to keep cancellation and no-show numbers down.
German beer bar and restaurant Brotzeit addresses a common situation in a thoughtful way: a guest tries to book a specific date, time and party size, but the location they’re looking at shows no availability. In many situations, this could be a dead end. Not here: utilizing the cross-selling capabilities of SevenRooms’ white-labeled reservation widget, they display inventory across four locations at once, encouraging crossover bookings and keeping more business within the group.
Long Meadow Ranch (St Helena, CA)
The legendary Napa Valley winery Long Meadow Ranch also runs a restaurant, cafe, general store and farmer’s market in scenic St. Helena. As our in-depth case study revealed, they have significantly boosted revenue by leveraging SevenRooms to merchandise unique experiences across the property. Days ago, they kicked off a live fire cooking guest chef series, with our fully integrated event management tools running in the background so they can focus on making the night magical for their guests.
Rockpool Bar & Grill (Perth, Australia)
Rockpool Bar & Grill is perhaps the most well-known concept within Australia’s mega-successful Hunter St Hospitality group, racking up countless awards over decades in business. At their Perth outpost, a customized landing page allows them to share photos, pricing and other details regarding their private dining spaces, saving the team time and bringing about a healthy uptick in inquiries.
Ossiano (Dubai, UAE)
Besides boasting one of the most stunning dining rooms we’ve ever seen, underwater restaurant Ossiano in Dubai’s Atlantis Resort is making waves with a two-night-only collaboration this weekend. Created in tandem with Chef Natsuko Shoji of Ete in Tokyo, recently awarded Asia’s Best Female Chef 2022, the 10-course dinners were offered—and quickly sold out—via the restaurant’s reservation widget, allowing them to collect prepaid revenue on every booking.
Munich Brauhaus (Sydney, Australia)
Munich Brauhaus—a boisterous Bavarian beer hall in Sydney—offers multiple prepaid reservation upgrades like schnapps, steins and pretzels on arrival as well as a giant apple strudel serving 8-10 people. Order the latter and they’ll ring the “Schnapps Bell” for you! Besides providing the opportunity for up-front revenue capture, these add-ons give guests something to get excited about, lessening the likelihood of no-shows and late cancellations.
Hilton Manchester Deansgate (Manchester, England)
The team at Hilton Manchester Deansgate is doing a masterful job merchandising the unique offerings in rooftop bar Cloud23. Optional add-ons during the booking flow include Champagne, guaranteed window seats and even a hotel stay, called “A Night in the Clouds”. Their example not only underlines the enormous power of prepaid upgrades to increase guest spend, but also demonstrates how to effectively market experiences across venues within a single property.
ICYMI: The hotel sold a staggering 43 rooms this way for Valentine’s Day 2022 alone.
Virtue Restaurant (Chicago, IL)
Chef Erick Williams of Virtue Restaurant is among the headliners in the recently-launched Capital One Dining Program, powered by SevenRooms. But cardholders aren’t the only ones whose experience can be enhanced by a well-timed table touch from the award-winning chef. In fact, the restaurant’s cleverly configured Reservation Widget has made it so that any guest can enjoy a bottle of Champagne and some quality time with Williams.
Kaliya (Santorini, Greece)
When it comes to breathtaking settings, Kaliya is hard to beat. Perched atop the tallest cliff on Santorini, the restaurant offers prime real estate for guests hoping to glimpse a fiery sunset. In fact, their tables with an unobstructed view are in such high demand that people are willing to pay a premium to sit there.
Bulgari Hotel (London, England)
The Bulgari Hotel London has just launched a very Italian riff on classic British Afternoon Tea Service, relying on SevenRooms’ white-labeled solution to keep their impeccable branding at the forefront. Executive chef Adriano Cavagnini and resident pastry chef-chocolatier Gianluca Fusto are taking the menu far beyond finger sandwiches and scones.
COTE (Miami, FL)
Michelin-starred Korean steakhouse COTE continues its Wine Club Dinner series with California’s Pax Mahle on Monday, July 18. Just nine seats are available for an evening that promises choice cuts of beef paired with “not your grandfather’s Cabernet”. With SevenRooms’ integrated ticketing and event management features, the restaurant is able to seamlessly execute these special events without interrupting nightly service.